Building The Brand Blueprint

Businesses aren't
guesswork.
They're blueprints.

We build the systems to start it, the blueprint to run it, and eventually, the business that runs without you.

Build your brand. Exit it. The real legacy.
Ms. BuildABrand
hey, i'm Ms. BuildABrand
designed with the end in mind

Get The Free Checklist

See exactly which of the 6 pillars is holding your business back, in a printable checklist you can go through in about two minutes.

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Start Right. Find The Missing Pieces. Fix What's Broken.

Building The Brand Blueprint is where Shatoya helps entrepreneurs build profitable, sustainable businesses, regardless of industry. Whether you're starting from scratch or scaling an existing business, she provides the strategies, guidance, and support to identify what's holding you back and build a brand designed for long-term success.

01

Systems & Automations

The follow-up and automation that keeps leads moving and the business running, even on the days you're not touching it.

02

Revenue Gaps

A clear look at which of your services actually make money, and which ones are quietly draining you.

03

Marketing That Converts

Marketing with a real next step behind it, so followers and views turn into paying clients.

04

Financial Opportunities

Your entity, pricing, and offers clearly defined, plus a real path to funding when you need it.

05

Scaling Frameworks

A repeatable growth plan, so your best month becomes the normal instead of a spike you can't recreate.

06

Operations & Team

Documented SOPs your team can actually follow, so the business doesn't stall the moment you step away.

Where To Start

Find It.
Then Fix It.

Start Here

Missing Pieces Calls

We help you find the missing pieces: where money's leaking, and where manual work is quietly eating your time.

Missing Pieces ↗
Ready To Build

The Blueprint Audit

Know what's missing? Let's talk about how to start the blueprint and build the systems that scale, and set you free.

Free Audit ↗
Real Talk

Hear It From The
People She's Worked With.

Cut together from some of the people who've built with Shatoya directly, not just the Playbook, the real work.

The Approval Effect Playbook
The Approval Effect Playbook

You make the money. Now let's fix what's blocking the approval.

The DIY approval and business playbook for people who are tired of having the income but still hearing denied. Everything organized into one system, nothing pieced together from random TikToks and saved screenshots.

Today just $197, one time.
Get it once, learn the system, use it again and again.
A magazine-cutout collage of a Mercedes-Benz, a modern mansion, and an approval report showing an excellent score
approved.
Discipline builds
freedom.

The Playbook is the DIY path. Wealth Wish Solutions is done-for-you.

Wealth Wish Solutions applies the Approval Effect directly to your profile, then positions you for the house, the car, and the life you're actually trying to build. 500+ clients served, $1.4M+ removed in 2025.

Visit Wealth Wish Solutions ↗
Get In The Room

Learn With
Shatoya.

What's on the calendar right now, new ones get added throughout the year.

September · Free Live Training

Knowing Credit Is One Thing. Building A Credit Business Is Another.

A free live training on what it actually takes to turn what you know into a business people pay for.

See Dates & Details ↗
Bootcamp

Certified Credit CEO™ Bootcamp

Get Certified. Build The Business. Install The System. Get Client-Ready.

A hands-on experience to become a certified credit entrepreneur with the foundation, systems, and a clear strategy for getting paying clients.

Read More ↗
Inside the Business & Credit Plug Academy on Skool
Build around people
who are building too.
Community

The Business & Credit
Plug Academy

Get in the room with other people building the same thing you are, with direct access to what Shatoya's teaching in real time. We work on Approvals, Systems, and Freedom.

Real Results

They Said It Better
Than We Ever Could.

500+
Clients Served
2000+
Students Trained
★★★★★
First Million

"I made my first million off stuff I learned from her. She is not lying."

apexboom
BTP Academy Student
★★★★★
$150K in 6 Months

"I made over $150K from June to December selling the playbook."

Bri
BTP Academy Student
★★★★★
Quit Her Job

"I haven't worked a job since April 2023 since I've met Toya. I've made my most money ever since finding her."

Bri
BTP Academy Student
★★★★★
On Track for $100K+

"I will be at over $100K by the end of the year. She is not lying. The GOAT."

BTP Academy Student
★★★★★
Charge-Offs & Repos Removed

"I had been struggling with charge offs and repos. That Innovis hack is the bomb!!! The fact that you're always dropping gems is absolutely amazing."

C. Sims
★★★★★
Best Investment Ever

"Getting your playbook was my BEST INVESTMENT EVER! And I'm just getting started!"

S3lf_paidd
★★★★★
Has Everything

"The playbook has literally everything you need in it."

Chelsea
★★★★★
Life Changed

"You changed my life."

Remedy
★★★★★
From Side Hustle to 140+ Clients

"Life changing experience. I went from side hustle to 140+ clients."

Jamese Huntley
BTP Academy Student
Speaking

Book Shatoya
To Speak.

See her past stages, available topics, and how to check her calendar, all on her site.

Shatoya Rivers, Ms. BuildABrand
Shatoya Rivers aka Ms. BuildABrand